Many businesses use messaging channels including SMS to communicate with their customers. Indeed, around 1.8 trillion application-to-person (A2P)...
This article sets out our predictions for telecoms operators’ consumer services in...
Telecoms operators are beginning to establish their environmental credentials through sustainability initiatives. If consumers are made more aware of...
Ericsson announced its planned USD6.2 billion acquisition of Vonage on 22 November 2021. Vonage was known to be exploring strategic options and so...
Turkcell’s BiP is one of the few successful ‘operator OTT’ services. It was well-positioned to benefit from the backlash against...
CPaaS providers such as Twilio and Vonage have established themselves as key players in the A2P value chain and are well-positioned to capture an...
This report focuses on aspects of Analysys Mason's Connected Consumer Survey that relate to the behavior, preferences and plans of smartphone users...
The business spend on A2P messaging services in emerging Asia–Pacific (EMAP) will grow from USD12 billion in 2020 to USD17.5 billion in...
The total business spend on A2P messaging services in Western Europe (WE) will grow from USD2.6 billion in 2020 to USD4.1 billion in...
This report focuses on aspects of Analysys Mason's Connected Consumer Survey that relate to the behaviour, preferences and plans of smartphone users...